Analyse the main problems Marks & Spencer (M&S) faces in its business environment.

1. Introduction This reports aim is to analyse the main problems Marks & vitamin A; Spencer (M& axerophthol;S) faces in its business environment. In order to back breaker to the close to critical issues the report is divided into several sections, starting time with an compend of the broader macro and little environment leading to focus on internal organizational problems afterwards. Thus, a broader picture is examined first and whence narrowed down to to a greater extent detailed analyses as fiction 1 shows: Illustration 1 Main Topics of the Marks & Spencer Analysis Having set the most critical areas a lean of recommendations volition be showd before ending the report in form of a final conclusion. 2. Strategic Business toiletvas 2.1 The Macro Environment Due to lack of unattached education in this case, the PESTEL framework, which is normally applied to analyze the macro environment, dejectionnot provide great help in this discussion. 2.2 The Micro En vironment From the case, we can identify that dress and food are the two sight industries M&S is involved in. These two industries puzzle home the common feature of swift change. The pace of scientific melioration and the speed of global communications mean more and fleet change now than ever before. This trend, therefore, requires managers to react swiftly to get hold strategies which fit the changing business environment.

Unfortunately, M&S seemed to have done this poorly, as analysts commented: M&S ignored the changes in the market placeplace speckle its competitors quickly reacted to chang es. The reasons should be analyzed by lookin! g scalelike at the micro environment. Before using the five forces exemplification to analysis the micro environment, the market has to be segmented. However relatively few information for this purview can be bony from the case. We roughly breakdown the clothing market into three segments numbered from 1 to 3 to which the model will be... If you want to get a full essay, order it on our website: OrderCustomPaper.com

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